Why Financial Clarity Comes from People, Not Platforms

Beyond Profit & Loss: How ESG-Linked Financial Models Are Reshaping Corporate Finance

Introducing the Financial Clarity Assessment Framework by FinDep Consult

Why You Can’t Update a Forecast Just Twice per Year: Financial Modelling for Management — The Key to Quality, Insights, Timeliness and Efficiency

Financial dashboard on a computer screen showing charts, graphs, and KPIs used for forecasting and financial modelling for management

Some time ago I came across a post from a world-renowned consulting firm about Financial Modelling for management suggesting that, in the name of efficiency, companies should reduce their forecast cycle from quarterly to semi-annual. At first glance, the idea may sound attractive: updating a forecast does consume time and resources. Yet this recommendation highlights a dangerous distance from operational management.

For reporting snapshots, updating twice a year may be sufficient. But for a business that is growing, changing, or exposed to potential risks, such limited updates are inadequate. Finance cannot limit itself to explaining the past—it must continuously prepare the organization for the future.

Equally important, modern management requires the ability to test different simulations and case studies at speed. Whether it is evaluating strategic options, stress-testing a business plan, or measuring the financial impact of a new decision, forecasts must be updated quickly, reliably, and with confidence. That is only possible with a well-structured financial model—one designed not as a one-off exercise, but as a robust framework that supports management on an ongoing basis.

The problem is not forecasting too frequently—it’s how forecasting is done. If every update requires building a new Excel file from scratch, with bespoke logic and disconnected assumptions, the process inevitably becomes slow, fragile, and unscalable. The solution is not to forecast less but to design better models that combine structure, flexibility, and governance.

Before constructing any financial model, finance professionals need to clarify three fundamentals: purpose, phase, and role. Are you building a model for project evaluation (pre-event) or post-implementation control? Who owns it—an Investment or Project Finance team preparing an appraisal, or the FP&A/Controlling function responsible for steering execution? In practice, these roles are often split, leading to different models. This may be common, but it is rarely efficient.

That’s why I focus on the Operational Financial Model (OFM): a maintained, driver-based, three-statement model that is updated regularly and used to manage the company, not just evaluate a transaction. In this article, I will outline when to use different model archetypes, then dive deep into the OFM’s architecture—parameters, assumptions, input data, calculation engine, and outputs—together with a practical playbook for forecast cadence, data quality, and governance. The goal is simple: to make financial modelling a strategic management tool that delivers quality, insights, timeliness, and efficiency.

The Architecture of a Robust Operational Financial Model (OFM)

A well-designed Operational Financial Model is not just a spreadsheet — it is a structured system. Its strength lies in the logical flow from parameters and assumptions through inputs and calculations, ending with outputs and insights. The diagram below illustrates this architecture. It is important to underline that there is no single universal standard for financial models. Instead, what exists are best practices: proven methods that enhance reliability, clarity, and scalability while reducing costly mistakes. Poorly structured models often lead to errors, wasted time, and misinformed decisions. A robust architecture is therefore not a matter of aesthetics — it is essential for effective management.

Diagram of an Operational Financial Model structure showing parameters, assumptions, input data, calculation engine and outputs
Image 1. Structure of an Operational Financial Model (OFM).

The level of detail depends on the company’s size, complexity, and management needs. For some businesses, for instance, it is sufficient to model a percentage increase in revenue by product line or sector. For others, especially those in fast-moving or high-competition industries, revenue must be built on concrete prices for each product or category, with the flexibility to adjust those prices throughout the year.

At the very top, we start with parameters: the structural backbone of the model. These include elements such as time periods, currencies, entity and business units mappings, reporting categories and chart of accounts mapping and other unique identifiers.

Parameters ensure consistency across the model and allow updates to cascade automatically, avoiding manual errors. In other words, the parameters are Names which will be unique across all model.

Next come the assumptions, which represent the drivers of the business. Growth rates, pricing strategies, cost inflation, investment schedules, or financing terms; these inputs capture management’s expectations about the future. Clear documentation and separation of assumptions from hard data are essential so that scenarios can be tested transparently.

The third layer is input data, grounding the model in reality. This includes historical financials, sales and operational data, budgets, headcount information and other. Clean data imports and validation checks ensure the model reflects the actual state of the business.

At the core sits the calculation engine. Here, parameters, assumptions, and data converge. Revenue is built up by volume and price, costs are derived from operational drivers, CapEx and depreciation are scheduled, and debt amortization flows into the financial statements. Transparency and modularity are key — each section should be traceable and easy to audit.

Finally, we arrive at the outputs: the tangible results of the model. These include detailed financial statements (P&L, Balance Sheet, Cash Flow), executive summaries for decision-makers, and dashboards or reports tailored to different stakeholders. Outputs should not only present numbers, but also highlight insights — variances, key ratios, and scenario outcomes.

This layered architecture creates a model that is robust, flexible, and scalable. It allows finance teams to move from manual, reactive reporting towards proactive business partnering, where forecasts and scenarios can be updated quickly and reliably to support management decisions.

Forecast Design for Operations

One of the most critical aspects of an Operational Financial Model (OFM) is the design of its forecast cycle. A model is only as valuable as the frequency and reliability with which it is updated.

The guiding principle is simple: the periodicity of the forecast should mirror the reporting cycle. Ideally, the updated forecast becomes an integral part of the management accounts — whether monthly, quarterly, or another agreed rhythm. This ensures that forecasts are not an afterthought, but fully embedded into the way performance is measured and discussed.

Level of Detail and Flexibility

Ideally, an Operational Financial Model should be built with monthly detail extending 3–5 years forward. While some might argue that such granularity is excessive, in practice it provides two major advantages:

  1. Easy aggregation – It is simple to consolidate monthly figures into quarterly or annual summaries when presenting to management or investors.
  2. Avoiding structural rework – It is far more difficult (and risky) to split annual numbers back into monthly detail later on. Attempting to “force” granularity after the fact often leads to inconsistent assumptions, hard-coded values, or even structural redesign of the model.

In other words, start detailed, then roll up — never the reverse.

A phrase I often use with my teams: “Mamma mia — no hard numbers!” A well-structured model must avoid static, hard-coded inputs. Instead, it should be driver-based and flexible from the very beginning, so that when circumstances change (as they always do), the model adapts without requiring structural surgery.

This flexibility ensures that management can rely on the same consistent framework for multiple years, whether they need a five-day cash plan, a rolling 18-month forecast, or a consolidated five-year strategy.

Governance and Process

A robust forecast is not only about model design — it is also about the process and governance behind it. Without clear responsibilities and workflows, even the most sophisticated model will quickly lose accuracy and credibility.

In best practice, the FP&A team acts as the central owner of the forecast, while other departments provide inputs in their areas of expertise:

  • Treasury supplies liquidity, debt schedules, and cash flow data.
  • Tax provides projections on tax payments and timing.
  • Business units contribute operational assumptions such as sales volumes, pricing, and investment plans.

A practical way to embed this process without creating disruption is to integrate forecasting into the monthly closing routine. For example, during the analysis of budget vs. actual discrepancies, Finance can already collect from business owners the updated forecast for the next months. This way, the model is refreshed as part of the normal reporting workflow, avoiding the need for separate, time-consuming forecast updates that interfere with daily activities.

💡 Practical Suggestion:

  • Postponed activities – costs or revenues shifted to future months. These must be carried forward into the forecast to avoid missing data or presenting an overly optimistic view of expenses.
  • Cancelled activities – costs or revenues that will never occur. In this case, the difference is legitimate and should not be forced into future forecasts.

This simple discipline dramatically improves the quality and realism of forecasts. It ensures that the OFM reflects the true trajectory of the business, rather than accumulating noise from reporting variances.

Data Pipeline & Quality in Financial Modelling for Management

Even the most elegant model structure will collapse if the data feeding it is unreliable. A robust data pipeline ensures that inputs flow into the model efficiently, consistently, and with built-in checks that guarantee quality.

Chart of Accounts Mapping & Data Imports

If the model is not fully integrated with an ERP or BI system, one of the most effective practices is to map the model’s categories to the Chart of Accounts or other accounting structures. This way, data can be imported or pasted directly into the model without manual reclassification.

In practice, I often use a simple but powerful method:

  • I copy-paste the general ledger export into a dedicated sheet.
  • This sheet is already linked to the model’s names and parameters, so all actuals in the financial statements update automatically.
  • The process reduces manual handling and ensures that updates are fast, consistent, and repeatable.

Versioning & Change Control

Each update of actuals should be stored with version identifiers (e.g., “Forecast v3.2 – September closing”). This provides transparency and traceability, avoiding confusion when comparing outputs across periods. A simple change log sheet within the model can capture who updated the data, when, and what assumptions were changed.

Validation Checks & Error Flags

Data quality must be monitored, not assumed. The best practice is to include a separate validation sheet in the model where automated checks are run. Examples:

  • Balance sheet balances (Assets = Liabilities + Equity).
  • Cash flow reconciliation with P&L and balance sheet.
  • Subtotals match between source data and model outputs.

To make it user-friendly, these checks can be visualized with traffic-light indicators (green = correct, red = error, yellow = warning). This provides an instant signal if something is wrong.

Audit Trail & Transparency

A simple audit trail — even if just in Excel — helps track updates. At minimum, record:

  • Date of update
  • Source file used
  • Key changes to assumptions or mappings

This ensures the model can be reviewed or handed over without losing its integrity.

💡 Practical Suggestion: Always keep cross-reconciliations in the model. Even a simple variance check between the uploaded general ledger totals and the model’s aggregated outputs can save hours of error-hunting and prevent incorrect reports from reaching management.

Outputs: From Numbers to Insights

The final layer of an Operational Financial Model (OFM) is the output — the part that management, investors, and other stakeholders actually see and use. A model without well-designed outputs risks becoming a black box: full of calculations but unable to communicate value.

Outputs should be ready to print, share, or distribute across internal channels without requiring extensive manual formatting. This is where the model evolves from being a technical finance tool into a true decision-support system.

Key Types of Outputs

  1. Detailed Financial Statements
    • Profit & Loss, Balance Sheet, and Cash Flow in full detail.
    • Updated monthly or quarterly, depending on the reporting cycle.
    • Used primarily by Finance and FP&A teams for reconciliation and deeper analysis.
  2. Executive Summaries
    • Condensed views of the most important KPIs, ratios, and trends.
    • Typically a one- or two-page pack that can be sent directly to management or the Board.
    • Should include variance analysis (Budget vs Actual vs Forecast) and key scenario outcomes.
  3. Management Reports & Dashboards
    • Graphical outputs: charts, heatmaps, variance bridges, and dashboards.
    • These can be exported as PDFs, PowerPoint slides, or even embedded in collaboration platforms (Teams, SharePoint, Slack).
    • Designed for broader distribution beyond Finance, so that non-financial managers can understand performance at a glance.

Formatting and Distribution Best Practices

  • Standardize layouts: use consistent fonts, colors, and structures so outputs are professional and easy to follow.
  • Automate formatting: avoid time-consuming manual adjustments; the model should produce a clean report “at the push of a button.”
  • Fit for purpose: align outputs to the audience — detailed reports for Finance, concise dashboards for executives, operational KPIs for business units.
  • Multi-channel ready: outputs should be printable, but also optimized for digital sharing (e.g., PDF attachments, uploads to intranet, or visual dashboards).

Practical Example

In one of my organizations, we structured the OFM to produce:

  • A monthly management pack (10–15 slides) with KPIs, financials, and scenario comparisons.
  • A Board-ready executive summary that could be exported directly from the model in PDF format.
  • Department-level extracts showing relevant P&L lines for each business unit, distributed automatically after monthly closing.

This approach reduced preparation time, avoided inconsistencies, and ensured that everyone worked from the same version of the truth.

💡 Practical Suggestion: Always include validation checks within the outputs themselves — for example, a small note that confirms the balance sheet reconciles or that cash matches across statements. This avoids sending out reports that look polished but contain silent errors.

Conclusion

An Operational Financial Model (OFM) is far more than a spreadsheet — it is a management system. Built on clear parameters, realistic assumptions, reliable data pipelines, and transparent calculations, it delivers outputs that are ready to be used in decision-making. When designed correctly, the OFM becomes the backbone of forecasting, scenario analysis, and performance management.

The key takeaway is simple: the purpose of financial modelling is not only to report the past, but to prepare the future. Forecasting should not be reduced to a biannual exercise or a reactive activity. Instead, it must be embedded into the company’s governance and reporting cycle, continuously updated, and flexible enough to support both strategic decisions and operational needs — from multi-year planning down to weekly cash control.

By combining structure with discipline — parameters, governance, data quality, and outputs designed for distribution — Finance can transform the forecasting process from a time-consuming chore into a strategic enabler of insights, timeliness, and efficiency.

At FinDep Consult, we bring a world of expertise in building and implementing such models. We can design a best-in-class Operational Financial Model tailored to your company’s needs — or even train your finance team to build, maintain, and use it effectively. Whether your goal is to enhance forecasting accuracy, strengthen cash flow management, or empower management with faster insights, we can help you put the right financial modelling framework in place.

👉 Contact FinDep Consult to discover how we can bring FP&A and BI expertise to your business.

👤 About the Author

Anastasia Aleksenko, FCCA, Managing Partner at FinDep Consult. ACCA Fellow and CPA (Italy) with 25+ years in finance leadership, specializing in financial modelling, FP&A transformation, and operational financial control.

As a Finance professional, she has embraced the power of Financial Modelling, learning its tools and successfully implementing tailored solutions across different organizations. This unique combination of finance expertise and Financial Modelling competencies allows her to design FP&A functions that are not only results-driven but also fully data-enabled—helping companies improve performance and achieve their strategic objectives in a measurable, sustainable way.

Why SMEs need Business Intelligence and Should Invest in FP&A?

Hands typing on laptop with Business Intelligence dashboards, charts, and analytics, illustrating data-driven FP&A for SMEs
Business Intelligence tools empower FP&A to deliver data-driven insights for SMEs.

In a world where business complexity increases every day and data are more available—and more important—than ever, decisions must be based on facts, not on intuition or seniority. This is why SMEs need Business Intelligence to navigate complexity, transform data into actionable insights, and ensure that every decision is grounded in evidence rather than instinct.

Large corporations have already embraced this principle. They invest heavily in Business Intelligence (BI) systems and in building strong competencies, because they clearly see the immediate benefits. For them, data-driven decision-making follows a scientific method of analysis: collecting, processing, and interpreting data before acting on critical strategic choices. Their organizational structures are usually segmented, meaning that specialists focus on their specific functions. In such cases, FP&A plays a pure FP&A role, acting as the “customer” of Business Intelligence teams by defining requirements and consuming BI outputs.

For SMEs, the situation is different. Their main challenges are scalability, limited budgets, and cultural barriers. Decision-makers often assume that BI systems and advanced analytical competencies are “only for big companies.” They are partially right—resources are indeed more constrained. But that does not mean SMEs can afford to ignore the value of data-driven management. On the contrary, SMEs must also run their businesses effectively, respond to challenges in a timely manner, and achieve their objectives in a controlled and sustainable way.

This is exactly where FP&A professionals with BI skills come into play: they enable SMEs to combine financial insight with data-driven tools, ensuring that even smaller organizations can make decisions based on evidence, not instinct.

What Is the Role of FP&A in a Data-Driven Business Environment?

Financial Planning & Analysis (FP&A) has always stood at the intersection between numbers and strategy. Its mission has traditionally been to take financial results, analyze them, and provide management with a clear picture of how the company is performing against its objectives. In many SMEs, this role has historically been carried out through Excel spreadsheets and manual reporting. These tools are still valuable, but when uncertainty increases, competition intensifies, and financial pressure grows, spreadsheets alone are often too slow, too limited, and too fragile to support timely decision-making.

In today’s data-driven environment, FP&A cannot be confined to budgeting cycles or historical variance analysis. Its role has expanded into something far more dynamic:

  • Making sense of financial and operational data in real time, rather than waiting weeks for consolidated reports.
  • Transforming numbers into forward-looking insights, so management can anticipate, not just react.
  • Embedding accuracy and timeliness into every decision, ensuring that choices are made with a clear understanding of both risks and opportunities.

This shift fundamentally changes how SMEs must think about FP&A. It is no longer a back-office function producing reports—it becomes a strategic partner. To fulfill this role, SMEs need to go beyond spreadsheets and embrace Business Intelligence tools and methodologies. BI allows FP&A to connect data from across the business, build a single source of truth, and deliver insights that are not only descriptive but also predictive.

In short, in a world where complexity and data availability are growing, FP&A provides the framework that allows SMEs to remain competitive and resilient—not by intuition, but by decisions firmly grounded in evidence.

How Are Data Professions Like Data Science, Analytics, and BI Compared to FP&A?

Over the past decade, entirely new professions have emerged around data. Data Scientists work with both structured and unstructured information, applying advanced algorithms and machine learning to uncover hidden patterns and predict future outcomes. Data Analysts specialize in answering specific business questions: they collect, clean, and interpret datasets to provide clarity on particular issues. Business Intelligence Analysts, on the other hand, design systems and dashboards that give leaders real-time visibility into performance, enabling them to monitor and respond quickly.

These roles may come from diverse backgrounds—statistics, computer science, or business—but they all share a common foundation: data is their raw material.

FP&A professionals are not different in this respect: they too depend on data. But their contribution goes beyond pure analysis or visualization. What distinguishes FP&A is their ability to connect financial data directly with business strategy. They are the bridge between the operational side of the company and the financial narrative that drives strategic choices.

Bridging this gap means that FP&A does much more than review numbers in isolation. Like Data Analysts, they must work with structured data from multiple systems: ERPs and accounting platforms for financial flows, CRMs for customer and sales insights, HR systems for workforce metrics, and operational tools that track production, logistics, or service delivery. By bringing these datasets together, FP&A is able to explain business performance, validate results, and even anticipate outcomes before they appear in the financial statements.

But the role doesn’t stop at structured data. Often, FP&A must also interpret unstructured information: PDF reports, textual notes, market studies, or external economic data that add valuable context to the numbers. This combination allows them not only to analyze what has happened, but to predict what might happen next and prepare the organization accordingly.

Finally, as with Business Intelligence specialists, FP&A must ensure that insights are not locked in complex models or hidden in spreadsheets. Their mission is to communicate relevant information clearly to the business and its stakeholders—answering questions, guiding decisions, and ensuring that performance remains aligned with strategic objectives. Dashboards, reports, and presentations are not ends in themselves, but tools that enable managers to understand, act, and steer the company toward its goals.

In this sense, FP&A is not a competitor to Data Scientists, Data Analysts, or BI specialists. Instead, it is a role that integrates elements of all three: analytical rigor, technical fluency, and business orientation. And because their perspective is anchored in both finance and operations, FP&A professionals are uniquely positioned to ensure that data becomes not just information, but a driver of decisions that create real business value.

Why do SMEs need Business Intelligence and Should Build BI Capabilities Inside FP&A?

In many small and medium-sized enterprises (SMEs), Business Intelligence is still seen as something that belongs either to the IT department or to external consultants. The assumption is that BI is too technical, too expensive, or too far removed from day-to-day financial management. Yet, placing BI capabilities directly within FP&A opens opportunities that SMEs cannot afford to ignore.

The first advantage is business relevance. FP&A professionals understand the company’s financial DNA: the drivers of revenue, the structure of costs, and the levers that impact profitability. When they are the ones shaping BI systems and dashboards, the outputs are not generic reports but tools directly aligned with business priorities. This ensures that every visualization, every metric, and every model speaks the language of performance and strategy.

Secondly, embedding BI within FP&A dramatically accelerates decision-making. Instead of waiting for IT teams to extract data or for external consultants to prepare reports, managers can rely on financial insights delivered in real time. The result is agility: leadership can respond quickly to market changes, emerging risks, or new opportunities, armed with accurate information.

Another crucial capability is scenario planning and forecasting. BI tools, when integrated with FP&A models, allow SMEs to run “what-if” simulations instantly. Leaders can see how a change in sales volumes, pricing, or supply costs would impact margins and cash flow, long before those shifts appear in the accounts. This forward-looking approach transforms uncertainty into preparedness.

For SMEs, which often operate with limited resources, BI within FP&A also becomes a tool for resource optimization. By analyzing data holistically, FP&A can identify inefficiencies, highlight underperforming areas, and recommend how capital and talent should be reallocated to maximize value creation.

Another important benefit is the avoidance of additional specialist costs. In large organizations, it is indispensable to have dedicated Business Intelligence specialists, because the scale and complexity of data require full-time roles focused only on BI. But in SMEs, where resources are tighter, having FP&A professionals skilled in BI means there is no need to invite or invest in an additional BI specialist. A single function can combine financial expertise with analytical capabilities, ensuring that BI is both cost-effective and directly relevant to business needs.

Finally, there is the question of scalability. SMEs may begin small, but growth brings complexity. BI systems designed and managed by FP&A evolve with the business, ensuring that decision-making processes remain robust and reliable as the company expands into new markets, products, or geographies.

In essence, integrating BI into FP&A is not about adding more technology for its own sake—it is about giving SMEs the ability to make better, faster, and smarter decisions. It transforms FP&A from a reporting function into a strategic enabler, ensuring that financial insight becomes the foundation for resilience and growth.

How Can FP&A Leverage BI Tools in Practice?

For SMEs, adopting BI within FP&A does not need to be a massive, costly transformation. In fact, the journey can be taken step by step, with tools and approaches that are both practical and accessible.

The natural starting point is Excel, still the backbone of most FP&A work. Excel remains indispensable for modeling and quick analyses, but it has limitations in terms of scalability, visualization, and collaboration. The next step is to evolve into dedicated BI solutions such as Microsoft Power BI, Tableau, or Qlik. Among these, Power BI stands out for its affordability: licenses start from around 10–20 euros per user per month, making it a realistic option even for smaller organizations. With such tools, SMEs can move from static spreadsheets to interactive dashboards, gaining a dynamic view of their business.

But tools alone are not enough. To make BI valuable, FP&A must define the key business drivers—the metrics that really matter. Cash flow, working capital, customer acquisition costs, and operational KPIs are not just numbers; they are the pulse of the business. Dashboards should be designed around these drivers, telling the story of performance and guiding management decisions.

A further step is to automate data collection. Too often, valuable time is wasted in exporting, cleaning, and reformatting data. By connecting BI systems directly to ERPs, CRMs, HR, and sales platforms, FP&A can eliminate repetitive manual tasks and dedicate more time to analysis, forecasting, and strategic support.

This approach can be transformative in practice:

  • Sales example – A sales director consistently reported adverse deviations from budget, always explaining them verbally but without structured evidence. When FP&A developed a sales dashboard by client, product category, and period, management gained clarity. The dashboard not only compared sales against plan but also integrated order data, showing future secured sales. For the first time, leaders could see both accountability for the past and visibility into the pipeline.
  • Cash flow example – The finance team used to monitor liquidity only once per month, often discovering issues too late. By connecting bank data, accounts receivable, and payable information into a BI-powered FP&A dashboard, the company could monitor cash flow in real time. This allowed them to anticipate shortfalls weeks in advance and negotiate financing before the problem escalated.
  • HR and workforce planning example – A services company struggled with high overtime costs but could not pinpoint the cause. FP&A connected HR data on working hours with project profitability data. The resulting dashboard revealed that a handful of projects were absorbing disproportionate staff time without generating sufficient margin. This insight led management to renegotiate contracts and redistribute resources—reducing overtime and improving profitability.

Naturally, making this happen requires skills. An FP&A professional with solid BI competencies brings immense value—but such profiles are still relatively rare and therefore command higher salaries. For many SMEs, the alternative is to partner with advisory firms specialized in FP&A and BI. Companies like FinDep Consult can design tailored solutions, set up FP&A functions, implement BI tools, and train internal staff to ensure long-term sustainability. This project-based approach is often more cost-effective: the SME gains access to expertise, best practices, and training without committing to a permanent high-cost hire. If needed, ongoing support can be provided to maintain and further develop the systems.

Conclusion: Why Should SMEs Prioritize FP&A Competencies in BI?

Small and medium-sized enterprises (SMEs) face the same business complexity as large corporations, but with fewer resources at their disposal. This makes it even more critical for them to base decisions on facts rather than intuition or hierarchy. By integrating Business Intelligence into FP&A, SMEs gain the ability to transform financial and operational data into actionable insights, anticipate risks, and guide their growth in a controlled and sustainable way.

The evidence is clear: BI-driven FP&A is not a luxury reserved for big players. It is a necessity for SMEs that want to remain competitive, resilient, and profitable in today’s fast-changing environment. With the right tools and competencies, FP&A moves beyond reporting the past and becomes the co-pilot of the business, actively shaping its future.

This is exactly where FinDep Consult can make a difference. Our expertise lies in combining financial knowledge with advanced FP&A and BI solutions, always oriented toward the real needs of the client. We design tailored frameworks, implement the right tools, and train internal teams to ensure that insights do not remain theoretical but deliver measurable value. For SMEs, our interim management assignments represent a pragmatic compromise: access to senior expertise and advanced methods without the long-term fixed cost of a permanent hire.

In short, working with FinDep Consult means having a partner that brings clarity where there is complexity, builds capabilities where there are gaps, and helps transform data into a true driver of business performance.

👉 Contact FinDep Consult to discover how we can bring FP&A and BI expertise to your business.

👤 About the Author

Anastasia Aleksenko, FCCA, Managing Partner at FinDep Consult. ACCA Fellow and CPA (Italy) with 25+ years in finance leadership, specializing in financial modelling, FP&A transformation, and operational financial control.

As a Finance professional, she has embraced the power of Business Intelligence, learning its tools and successfully implementing tailored solutions across different organizations. This unique combination of finance expertise and BI competencies allows her to design FP&A functions that are not only results-driven but also fully data-enabled—helping companies improve performance and achieve their strategic objectives in a measurable, sustainable way.

Modern FP&A in SaaS: Strategic Financial Planning and Analysis, Forecasting, and KPIs to Drive Business Performance

Modern FP&A in SaaS - financial planning, forecasting and KPIs
Modern FP&A in SaaS – Strategic Planning and Forecasting

FP&A has undergone a profound shift in recent years. What was once a role largely confined to reviewing historical results, identifying variances, and producing reports has now become a forward-looking, strategic function. FP&A now goes beyond delivering data-driven insights to support sharper, more informed decisions; it also plays a key role in keeping processes aligned with the company’s broader vision and long-term objectives

The end goal of FP&A is the same everywhere: to connect numbers with strategy and ensure that resources are used effectively. What changes, however, is the way this goal is achieved. The tools, methods, and even the skills required can differ greatly depending on the industry, the stage of growth, and the business model in play.

In the case of SaaS companies, and especially those operating with AI-driven cloud solutions, FP&A takes on very specific characteristics. This article will look at the technical aspects that make FP&A in SaaS both challenging and uniquely valuable.

Why SaaS Stands Apart: Implications for FP&A

What sets SaaS companies apart from other service providers is the subscription-based, recurring revenue model that underpins their business. Instead of one-off transactions, value is built over time through long-term customer relationships, established via subscriptions and different types of contracts, such as:

  • Monthly subscriptions – flexible, short-term contracts with high churn risk but lower entry barriers.
  • Annual or multi-year subscriptions – longer-term agreements that provide revenue visibility and often include upfront payments or discounts.
  • Usage-based or consumption-based contracts – pricing tied to actual usage (e.g., number of API calls, minutes, storage, tokens).
  • Seat-based or license contracts – based on the number of users or seats activated.
  • Enterprise agreements – large-scale, customized contracts negotiated with major clients, often bundling multiple services and support levels.
  • Freemium-to-paid conversions – starting with free access and converting users into paying subscribers through premium features.

For this type of business, it is no longer sufficient to simply forecast revenue, compare actuals against budget, or perform routine cost analysis by element or by month. To deliver real value, FP&A must go further—designing, monitoring, and interpreting a set of SaaS-specific metrics that act as the true drivers of both performance measurement and forward-looking predictions.

One of the most important metrics in SaaS is MRR (Monthly Recurring Revenue). It helps normalize and forecast subscription revenue in a consistent way each month. For further reading on MRR—what it is, why it's important, and how it's calculated—you can refer to this detailed guide from the Corporate Finance Institute: What is Monthly Recurring Revenue (MRR)?

Other key SaaS metrics include:

  • ARR (Annual Recurring Revenue) – a longer-term view of recurring revenue, critical for investor communication and valuation.
  • NRR (Net Revenue Retention) – reflects the balance between churn, downgrades, expansions, and upsells within the existing customer base.
  • Churn Rate – both gross and net, showing customer and revenue attrition.
  • Customer Acquisition Cost (CAC) – the full cost of acquiring a new customer, including sales and marketing.
  • Customer Lifetime Value (LTV) – the projected net revenue generated over the lifetime of a customer.
  • LTV/CAC Ratio – a measure of efficiency and sustainability of the growth model.
  • Gross Margin – especially relevant for AI-enabled SaaS, where cloud infrastructure and compute costs can significantly affect profitability.
  • Payback Period – the time required to recover acquisition costs from customer revenues.

Together, these metrics form the backbone of financial planning in SaaS. They not only guide forecasting and variance analysis but also provide early signals on growth efficiency, scalability, and long-term value creation.

Accounting Treatment in SaaS – Why It Matters for FP&A

One of the key complexities in SaaS lies in the accounting treatment of revenues and costs. Unlike traditional businesses where revenue is often recognized at the point of sale, SaaS companies operate under a subscription or usage-based model, which requires careful alignment with accounting standards (such as IFRS 15 or ASC 606).

Revenue Recognition

  • Subscriptions: Revenues are recognized over time, typically on a straight-line basis across the subscription period, even if the customer pays upfront for the year.
  • Implementation or setup fees: Often must be deferred and recognized across the contract duration, rather than booked immediately.
  • Usage-based contracts: Revenue is recognized as the service is consumed (e.g., number of API calls or tokens processed).
  • Enterprise agreements with multiple elements: These may require allocation of revenue across bundled services (e.g., software access, support, training), based on relative standalone selling prices.

Cost Treatment

  • Sales commissions and contract acquisition costs: Frequently capitalized and then amortized over the customer contract life.
  • Hosting and cloud infrastructure costs: Expensed as incurred, directly impacting gross margin.
  • R&D and product development: Depending on jurisdiction, some development costs may be capitalized, though many SaaS companies expense them as incurred for prudence.

Why This Matters for FP&A

  • For FP&A professionals, understanding the accounting treatment is not about replacing accounting, but about ensuring forecasts and performance analysis reflect the economic reality of SaaS contracts.
  • It helps reconcile differences between cash inflows and revenue recognition, crucial for cash flow planning.
  • It ensures proper financial modelling of deferred revenue and its role as a leading indicator of future revenues.
  • It improves accuracy in forecasting gross margin, especially where cloud and AI compute costs fluctuate with customer usage.
  • It enables more meaningful variance analysis, since deviations may stem from accounting rules (timing of revenue or costs) rather than business performance.

In short, accounting treatment defines the financial framework within which FP&A operates. Without mastering it, FP&A risks misinterpreting results or miscommunicating performance drivers to management and investors.

Tools and Processes in SaaS FP&A

The role of FP&A in SaaS goes far beyond spreadsheets. To manage the complexity of recurring revenues, high customer acquisition costs, and dynamic churn patterns, FP&A teams rely on a combination of tools and processes that allow them to integrate financial data, operational metrics, and business drivers into a single planning framework.

Typical Tools

  • Data Warehouse &BI Platforms: Snowflake, BigQuery, or Redshift, combined with BI tools like Power BI, Tableau, or Looker, to centralize and visualize SaaS metrics (MRR, ARR, churn, NRR).
  • FP&A / Planning Platforms: Anaplan, Adaptive Insights, or Cube — used to build dynamic forecasting models that link revenue drivers (subscriptions, cohorts, pricing tiers) to costs and cash flow.
  • CRM and Billing Systems: Salesforce, HubSpot, Zuora, or Stripe Billing — essential for feeding pipeline, bookings, and billing data into forecasts.
  • Excel / Google Sheets: Still widely used for Financial modelling and variance analysis, especially in smaller or fast-growing companies where flexibility is key.

The FP&A Process in SaaS

  • Data collection & integration – Revenue and usage data from billing systems, pipeline data from CRM, and financials from ERP are consolidated into a single model.
  • Driver-based forecasting – Instead of only projecting revenues top-down, FP&A builds forecasts from operational drivers: new bookings, churn rates, upsells, customer cohorts.
  • Scenario planning – Different cases (base, optimistic, conservative) are modeled, considering customer retention, CAC efficiency, or cloud cost fluctuations.
  • Variance analysis – Actuals are compared to budget/forecast, with deep dives into revenue drivers (e.g., higher churn in SME segment, delayed enterprise upsells).
  • Communication – Results and scenarios are presented to leadership, ensuring alignment between financial outlook and strategic decisions.

A Concrete Example

Imagine a SaaS company offering an AI-powered communications platform:

  • At the start of the year, the forecast assumed 100 new customers per quarter, with an average contract value of €12,000/year, churn at 8%, and expansion revenue at 15%.
  • During Q2, actuals show only 70 new customers but an expansion rate of 25% thanks to strong upselling.
  • FP&A uses Adaptive Insights connected to Salesforce and Zuora to refresh the forecast. The updated model shows lower bookings but stronger NRR, keeping ARR growth close to plan.
  • In the variance analysis, FP&A highlights that sales efficiency in the SME segment is significantly below target, while enterprise accounts are performing above expectations.

A simple response would be to reallocate marketing spend from SME to enterprise, which might improve ROI on CAC in the short term. But FP&A pushes further, investigating the root causes behind the SME underperformance. Analysis shows that:

  • Acquisition costs are inflated because the sales cycle for SMEs is longer than expected.
  • Many smaller customers churn after three months, suggesting onboarding and customer success gaps.
  • Pricing is misaligned with perceived value for SME clients, making upsell opportunities rare.

Based on these insights, management decides on a twofold corrective action:

  • In the short term, increase investment in enterprise sales where performance is strong.
  • In the medium term, redesign the SME go-to-market approach — adjusting pricing tiers, strengthening onboarding, and revising marketing channels to improve acquisition efficiency.

This example illustrates that FP&A’s role is not limited to reporting deviations. It is about connecting financial signals to operational drivers and ensuring that corrective actions address the real causes, not just the symptoms.

FP&A cycle: from variance analysis to corrective actions, forecast update and PDCA
Image 1. FP&A cycle: from variance analysis to corrective actions, Forecast update and PDCA cycle.

The above image shows how FP&A moves beyond reporting to action: from identifying a variance, through root cause analysis and corrective action, to updating the forecast with costs, timing, and expected revenue. Continuous monitoring and PDCA close the loop, ensuring forecasts stay aligned with business reality.

Conclusion

FP&A in SaaS is fundamentally different from other industries. While the core objective of aligning financial performance with strategy remains the same, the methods, metrics, and tools must reflect the realities of a subscription-driven, customer-centric business model. Forecasting cannot stop at revenue projections or cost allocations — it must incorporate SaaS-specific KPIs, account for revenue recognition rules, and translate operational signals into forward-looking financial insights.

Ultimately, modern FP&A is not about explaining the past but about shaping the future, ensuring that corrective actions are tied to root causes and reflected in updated forecasts. In SaaS, this means FP&A becomes a true strategic partner: guiding investment decisions, improving efficiency, and enabling scalable, sustainable growth.

About FinDep Consult

At FinDep Consult, we specialize in helping companies — from fast-growing SaaS providers to established enterprises — unlock the full potential of their FP&A function. With deep expertise in financial planning, forecasting, and performance management, we design frameworks tailored to the unique challenges of subscription and AI-driven business models.

Our services include:

  • FP&A design and transformation — aligning finance processes with business objectives.
  • KPI and dashboard development — building the metrics that matter for SaaS growth.
  • Forecasting and scenario modeling — enabling data-driven, agile decision-making.
  • Interim CFO and advisory services — bridging strategic vision with operational execution.

Founded in Milan and operating across Europe, the U.S., and the UAE, FinDep Consult combines global best practices with local market insight. We partner with leadership teams to ensure that finance is not just a reporting function but a strategic driver of value creation.

Photo of Anastasia Aleksenko FCCA, article author and Managing Partner of FinDep Consult

👤 About the Author

Anastasia Aleksenko, FCCA, Managing Partner at FinDep Consult. ACCA Fellow and CPA (Italy) with 25+ years in finance leadership, specializing in financial modelling, FP&A transformation, and operational financial control.

Through FinDep Consult, she helps companies design robust Results-Driven FP&A Function that drive performance, and lead to the achievement of the company's objectives.

Operational Financial Models for Modern FP&A: Forecasting, Cash Flow Management, and Strategic Financial Control

Laptop with financial dashboards, charts, and spreadsheets representing operational financial models, forecasting, and cash flow management in modern FP&A
Financial dashboards and models turn complex data into clear insights — a vital tool for CFOs and FP&A teams in forecasting and decision-making.

Seventeen years ago, while working in an asset management company, I came across a financial model for the very first time. That moment was a turning point in my career: I was immediately fascinated by the ability of a model to capture, structure, and explain the financial reality of a business. Since then, I have remained one of its strongest advocates — and, of course, a dedicated admirer of Excel.

A financial model is far more than just a spreadsheet. It is the tool that allows Finance professionals and modern FP&A teams to build a comprehensive view of a company’s financials and flows: how the business generates revenue, creates value, incurs costs, and produces cash flows. A well-designed model doesn’t just summarize numbers — it answers questions, often the most complex ones, quickly and reliably.

In essence, a financial model is a living map of the business. When built and managed properly, it becomes a decision-making compass: helping leaders understand scenarios, assess risks, and make informed choices with clarity and confidence.

Why Each Finance Leader or CFO Should Have a Financial Model

Whenever I join an organization or receive a new assignment — whether it is a post-M&A integration project to align local accounting and finance processes with the Group, an FP&A mandate to drive efficiency and ensure all functions are aligned with company objectives, or an Interim Finance Leadership role aimed at making finance transparent, insightful, reliable, and performance-driven — I always begin with building a financial model.

I am a self-learner and, above all, a practitioner. This means I don’t strictly follow conventional structures or methodologies, even if they are endorsed by world-renowned institutions. While I might not match the speed of professional modelers who have spent years crafting models for PE or M&A deals, I go deeper — tailoring the model to the specific needs and realities of the business.

There is no universal standard. A well-designed, generic model can work for some straightforward companies, but I firmly believe that every business is unique, and therefore every model must also be unique. Even if you purchase or adopt a pre-built model, chances are high that you will need to customize or modify it. The good news is that there are best practices and common approaches that help make any model more structured, robust, and user-friendly.

The reason I always start with a financial model is not just about forecasting. In fact, many times it isn’t even requested — for example, when I am working on accounting-focused assignments. But building a model gives me something much more valuable: a deep understanding of the business and its flows, both operational and informational.

A financial model helps connect the dots, put the puzzle together, and build confidence in the reports and data. It transforms raw numbers into meaningful insights, allowing Finance to see not only what is happening but also why. For me, it is the bridge between financial control and strategic decision-making.

That is why I believe every company — and especially every Finance leader, CFO, or FP&A professional — should have their own financial model. It is not a luxury or a nice-to-have tool. It is the foundation for cash flow management, forecasting, and financial planning & analysis, and the best way to ensure Finance drives performance rather than simply reporting it.

Types of Financial Models

Financial models can take many different forms depending on the purpose, scope, and level of detail required. They are not always built to represent the entire company — often a model is created for a specific project, business unit, or even a single task. Some of the most common types include:

  • Three-Statement Model – Links the income statement, balance sheet, and cash flow statement into one integrated view.
  • DCF (Discounted Cash Flow) Model – Used for company valuation, based on projecting free cash flows and discounting them back to present value.
  • M&A Model – Assesses the financial impact of an acquisition or merger, including synergies, goodwill, and deal structure.
  • LBO (Leveraged Buyout) Model – Evaluates a highly leveraged acquisition and the ability of the target company to repay debt.
  • Budgeting & Forecasting Model – Supports short- and medium-term planning, often integrated into FP&A processes.
  • Project Finance Model – Built for large infrastructure or capital-intensive projects, focused on funding, debt service, and returns.
  • Operational Financial Model – Provides a detailed, dynamic view of the company’s operations, revenues, costs, and cash flows, helping Finance professionals and leaders manage performance and align operations with strategy.

In this article, we will focus on the Operational Financial Model — a powerful tool that bridges finance and business operations, and a foundation for modern FP&A, financial control, and strategic decision-making.

The Core Structure of an Operational Financial Model

A robust Operational Financial Model is much more than a set of linked spreadsheets. It is a structured system that transforms raw financial and operational data into clear insights for decision-making. While each company is unique and no single template fits all, most effective models share a common structure built around four key components:

Assumptions

This section defines the key drivers and scenarios for budgeting and forecasting. It may include growth rates, pricing assumptions, cost drivers, FX rates, or any variable that influences the model’s outputs.

Inputs

The model collects all relevant financial and operational data, depending on the required level of detail. Typical inputs can include:

  • Historical P&L or Cash Flow data
  • Fixed assets register
  • Headcount list with related costs
  • Currency data
  • Budgets and forecast updates

These inputs act as the foundation for reliable calculations and scenario building.

Engine (Calculations)

This is the working core of the model — the calculation sheets where logic, formulas, and structures are engineered. It connects assumptions with inputs and produces consistent outputs. In more complex models, the engine often includes:

  • Mapping sheets between ledger categories and financial model categories for P&L, CF, and BS (especially when the model is not directly integrated into the ERP).
  • Bridges between detailed and summary reports, ensuring that granular P&L lines can roll up seamlessly into executive summaries.
  • Intermediate sheets for reconciliations and transformations.

Outputs

These are the user-facing forms: dashboards, reports, or summaries that present the results of the calculations in a clear, decision-ready format. Depending on the audience, outputs can include:

  • Executive summary reports
  • Detailed financial statements
  • Scenario or sensitivity analysis views
  • Cash flow management dashboards

In reality, a robust financial model is rarely just three or four sheets. A practical, professional-grade model is a working instrument: complex in its backbone but simple and intuitive in its presentation. For it to be effective, it must be well-designed, clearly structured, and easy to navigate — so that Finance professionals, CFOs, and business leaders can use it with confidence and reliability.

Best Practices for Building Robust Financial Models

While each company and situation is unique, there are best practices and common approaches that make a financial model more structured, reliable, and user-friendly. These practices transform the model from a technical spreadsheet into a strategic FP&A tool that supports Finance professionals, CFOs, and business leaders.

  • Clarity and Transparency – A financial model should be easy to follow, even for someone who didn’t build it. Use consistent formatting, clear labeling, and intuitive structures. Avoid hiding calculations in hard-to-find places — transparency builds trust in the model.
  • Structured Design – Separate assumptions, inputs, calculations, and outputs into clearly defined areas or sheets. This makes the model easier to navigate and reduces the risk of errors. For complex models, a logical flow with mapping and intermediate sheets ensures control and reliability.
  • Flexibility and Scalability – Business needs evolve. A good model should allow for easy updates, new assumptions, and scenario analysis without requiring a complete rebuild. This is where advanced Excel skills and the right use of functions, references, and dynamic ranges make a difference.
  • Robust Error-Checking – The more advanced the model, the greater the risk of errors. Incorporate cross-checks, reconciliations, and balance controls (e.g., assets = liabilities + equity) to ensure accuracy and integrity of outputs.
  • User-Friendly Outputs – Ultimately, a financial model is a tool for decision-making. Dashboards, summary reports, and charts should be designed with the end-user in mind — whether that’s the CFO, the FP&A team, or business leaders looking for quick insights into performance and cash flow management.
  • Documentation and Version Control – Even the most elegant model loses value if no one understands how it works. Document key assumptions, methodologies, and version history to make the model sustainable and transferable across Finance teams.

By following these practices, Finance professionals can create operational financial models that are not only technically sound but also strategic assets for financial planning & analysis, forecasting, and performance management. This is where advanced modelling techniques elevate quality and control.

Practical Advice: Where to Start When Building an Operational Financial Model

If you are building an operational financial model, the best place to start is with the end in mind. Ask yourself: What should the final output look like for the stakeholders? Is it an Executive Summary, a 3-year P&L forecast, a Project Finance schedule, a Real Estate portfolio financial report — or perhaps all of these combined?

The output format should always be aligned with what stakeholders already use and understand. Most companies have established reporting packs, budget forms, or visualizations — these should form the foundation of your outputs.

From there, a few practical rules will ensure your model is robust, flexible, and sustainable:

  • Design Around Consistency – Use a consistent sheet layout. Periods (months, quarters, years) should always appear in the same row and start in the same column across all sheets. For example, if January of the current year is in column H in one sheet, it should be in column H in every sheet.
  • Granularity First, Aggregation Later – For detailed or intermediate sheets, always use the most granular level of data available — even if stakeholders don’t request it. This ensures flexibility: if a new report is requested later, you can simply create a mapping (many-to-one) instead of redesigning the entire model.
  • No Hard-Coding – Avoid embedding numbers directly in formulas (“hard coding”). Inputs, assumptions, and mappings should be the only areas you update. Calculation, intermediary, and output sheets should remain untouched once designed. Outputs should also be protected to avoid accidental edits.
  • Consistency in Formulas – Every row in a calculation sheet should use the same formula structure, applied consistently across the sheet. Yes, this may mean complex 4–5 level formulas — but they will be robust, scalable, and maintainable.
  • Leverage AI Tools – Tools like ChatGPT or Copilot can help you design, debug, and explain complex formulas, making them more transparent and readable.
  • Invest in the Design Phase – Don’t oversimplify at the start — shortcuts often lead to complications later. A well-structured model requires more effort upfront, but it saves countless hours of rework, reduces the risk of losing control, and ensures Finance professionals can rely on it for accurate, consistent insights.

In short: build for flexibility, design for transparency, and think long-term. A model is not just a one-off exercise — it’s a living instrument of financial control and strategic FP&A.

Conclusion

A financial model is much more than a spreadsheet. It is the backbone of modern FP&A, a tool that helps Finance professionals, CFOs, and business leaders gain transparency, control, and insight into how the business truly works. From forecasting to cash flow management, from performance tracking to strategic planning, the operational financial model is the bridge between numbers and decisions.

Of course, what we have covered here is only part of the story. There are many other aspects of financial modellingadvanced modelling techniques, integrations with ERP and BI systems, automation, scenario planning, and sensitivity analysis — that cannot be fully described in a single article. Each of these topics deserves its own space and depth of discussion.

At FinDep Consult, we combine hands-on experience with advanced modelling techniques, financial control, and strategic FP&A expertise to design models that are not only technically robust but also tailored to the unique needs of each company. Whether you are going through post-M&A integration, building an FP&A function, or seeking an interim finance leader, we believe the right financial model is the foundation for success.

👉 If you want to explore how a financial model can help your company gain clarity, efficiency, and confidence in decision-making, let’s talk.


Photo of Anastasia Aleksenko FCCA, article author and Managing Partner of FinDep Consult

👤 About the Author

Anastasia Aleksenko, FCCA, Managing Partner at FinDep Consult. ACCA Fellow and CPA (Italy) with 25+ years in finance leadership, specializing in financial modelling, FP&A transformation, and operational financial control.

Through FinDep Consult, she helps companies design robust operational financial models that drive forecasting, cash flow management, and strategic FP&A.


Unlock Exceptional Growth with Accounting and Finance Services in Italy: FinDep Consult’s Proven Approach

Unlock Exceptional Growth with Accounting and Finance Services in Italy: FinDep Consult’s Proven Approach
Accounting and Finance Services in Italy

At FinDep Consult, we pride ourselves on being more than just an external provider of Accounting and Finance services in Italy. We’re not here to follow the established processes or tick off the same boxes that everyone else does. Instead, we’ve built our business on deep, practical experience in the corporate sector, understanding the pain points, challenges, and nuances that come with managing financial operations and growth. We are a true partner—not just a service provider.

Growing From Corporate Roots to Understand What Matters Most

Our team has grown from the corporate sector, and that experience shapes everything we do. We’ve walked the path of corporate finance and management firsthand, so we understand the challenges faced by businesses from the inside out. This deep, hands-on knowledge of corporate environments allows us to work closely with our clients and truly grasp their needs—something that many external providers miss.

In the corporate world, we were often frustrated by the detachment of external consultants. They would come in, present their generic solutions, and leave without ever truly understanding the specifics of our business. This lack of deep engagement and tailored advice was a key reason why we decided to build FinDep Consult differently.

We believe that externalisation is an opportunity to expand the scope, see more, learn more, and implement solutions that truly make a difference. By working closely with our clients, we’re able to address the root causes of challenges rather than just treating the symptoms. Our approach is not just about doing the job well—it’s about constantly pushing to find the ultimate answers to questions, ensuring that every solution is both relevant and sustainable.

The Core Principle: We Do Our Work Well

At FinDep Consult, we take pride in the quality of our work. Doing our work well is our guiding principle, and we believe that every service we provide should reflect that. Whether we’re acting as an Interim CFO for an SME, providing FP&A services, or handling complex cash flow management, we aim to exceed expectations and deliver results that drive real change for our clients.

For us, working with just one company is too narrow. We want to do more—to share our expertise and value with as many companies as possible. By doing so, we can expand our reach and continuously increase the value we deliver. This approach allows us to build long-term partnerships and foster a culture of growth and transformation, both for us and for our clients.

A Comprehensive Range of Accounting and Finance Services in Italy

At the core of our offering is a wide range of Accounting and Finance services in Italy, including everything from accounting to quality FP&A. We understand that businesses at every stage of their lifecycle need access to comprehensive, tailored financial services. Whether you're a rapidly growing company or a mature enterprise looking to enhance efficiency, our services are designed to meet your specific needs.

Our Interim Senior Leadership assignments—including our Interim CFO services—are a key part of our offering for SMEs. We bring experienced leadership into your organisation on a temporary basis to ensure you have the strategic financial guidance needed to navigate complex challenges and opportunities, whether you're scaling up, entering a new market, or restructuring your operations. Our Interim CFOs are experienced professionals who understand the intricacies of business management and financial decision-making, and we bring this expertise directly to your team.

In addition to interim leadership, we also offer FP&A for rapid growth. As businesses grow, the need for strategic financial planning and analysis becomes more critical. We work closely with companies to build strong, forward-looking financial plans that help them scale efficiently. From budgeting and forecasting to performance analysis, we ensure that businesses are equipped with the tools they need to thrive.

Post-M&A Support: A Critical Service for Italian SMEs

Post-M&A, many Italian SMEs face unique challenges in integrating their operations, aligning cultures, and restructuring their financial frameworks. We specialize in post-M&A services, helping companies navigate these transitions with ease. From financial modelling and performance analysis to restructuring and financial reporting, we provide the expertise needed to make sure that the post-acquisition phase is a success.

Our work in this area extends to Private Equity firms looking for support in portfolio management, financial reporting, and value creation strategies. We help these businesses increase efficiency, mitigate risks, and ensure that their investments deliver maximum returns.

A Fresh Perspective and Innovation

One of the key benefits we bring to our clients is a fresh perspective. As an external partner, we have the ability to step back, analyse the business from an objective standpoint, and offer innovative solutions that might not be immediately apparent to those working inside the company. We bring new ideas, fresh insights, and cutting-edge strategies to the table, helping companies stay ahead of the curve in an ever-evolving financial landscape.

This innovation is particularly valuable for growing companies looking to structure their finance function effectively. As businesses expand, they need a financial team that can support them with solid foundations and forward-thinking solutions. Our FP&A services are designed to help companies build these foundations, from streamlining accounting processes to implementing comprehensive financial reporting and analysis.

The Importance of Cash Flow Management and Financial Statements

Cash flow management is another critical service we provide. Ensuring that businesses have a strong understanding of their cash position is crucial to their long-term success. We help businesses maintain a healthy cash flow, enabling them to weather financial fluctuations and invest in future growth.

Additionally, our expertise in preparing financial statements ensures that our clients have accurate, timely, and insightful financial reports. We understand that financial statements are more than just numbers—they are a key tool for making informed decisions and driving business strategy. By providing accurate, actionable financial reporting, we empower businesses to make better choices and navigate challenges with confidence.

The FinDep Consult Difference

In everything we do, we remain committed to our core principles: working closely with clients, fostering growth, and continuously improving our services. We are not here to just fill a gap or offer a temporary fix. We are here to build long-term, meaningful relationships and help businesses grow, evolve, and thrive.

Whether you need an Interim CFO for an SME, quality FP&A services, or help with cash flow management and financial statements, FinDep Consult is the partner you can trust to help you take your business to the next level.

If you're ready to experience a fresh approach to finance and unlock your business’s full potential, get in touch with us today. We’re not just a service provider—we’re your partner in growth.

Follow FinDep Consult for updates on interim CFOs, FP&A, M&A, and customized financial strategies.

Request your free consultation with our Accounting and Finance experts in Italy and turn your M&A transaction into long-term value through effective financial leadership and integration support.

👤 About the Author

Photo of Anastasia Aleksenko FCCA, article author and Managing Partner of FinDep Consult
Anastasia Aleksenko is the Managing Partner of FinDep Consult.

She is an ACCA Fellow member and CPA in Italy. With over 25 years of international experience in senior finance leadership roles, she has led complex post-M&A finance integrations across borders—especially in the Italian market.

Her expertise spans the full Finance spectrum—from accounting and controlling to business intelligence and FP&A transformation. She has built Finance functions from scratch for high-growth companies, implementing data-driven models and positioning Finance as a strategic business partner.

Anastasia is passionate about empowering modern Finance professionals to go beyond traditional reporting—embracing strategy, communication, and measurable business impact. Through FinDep Consult, she champions a vision of Finance as a true growth driver, not just a back-office function.

For more information about FinDep Consult and our services, please visit our profile on the British Chamber of Commerce Italy website.

Unlock Value: Why You Need an Interim CFO for M&A in Italy

Unlock Value: Why You Need an Interim CFO for M&A in Italy
Finance professionals reviewing post-M&A integration data with Interim CFO for M&A in Italy oversight
Finance professionals aligning strategy and execution post-M&A under Interim CFO for M&A in Italy leadership.

Mergers and acquisitions (M&A) are powerful strategic tools to accelerate growth, enter new markets, or consolidate industries. In Italy, the M&A landscape remains dynamic, with a steady flow of transactions driven by both domestic and international players. But while closing a deal may seem like the finish line, it’s only the beginning of the real challenge: capturing value and delivering on the strategic intent of the transaction.

Too often, companies underestimate the complexity of post-acquisition integration . Synergies are promised but not delivered, teams remain siloed, reporting systems clash, and strategic priorities get lost in operational confusion.

To avoid this fate, businesses are increasingly turning to an Interim CFO for M&A —a senior finance professional who brings immediate leadership, structure, and clarity to the post-M&A process. At FinDep Consult, we help companies operating in Italy successfully bridge the gap between deal and value, using the right mix of financial expertise, operational control, and strategic oversight.

Why M&A in Italy Needs More Than Just Due Diligence

Italy offers unique opportunities for M&A. Many companies—particularly in manufacturing, fashion, food, and tech—are profitable but under-managed financially. Family-owned businesses often lack formal governance, scalable systems, or strategic financial planning. As a result, they make attractive acquisition targets for investors and corporates alike.

However, executing a deal in Italy comes with its own challenges:

  • Fragmented ownership structures
  • Limited transparency in financial reporting
  • Cultural resistance to change
  • Inconsistent finance processes
  • Weak FP&A and cost control disciplines

These issues rarely appear during due diligence but can significantly undermine post-deal performance if not addressed early.

The Role of the Interim CFO for M&A in Italy in Post-Acquisition Integration

Once the deal is signed, the focus must shift immediately to integration—financial, operational, and cultural. This is where an Interim CFO adds exceptional value. Brought in for a defined period, often between 3 to 12 months, this experienced professional leads the financial transformation needed to make the deal work.

An Interim CFO for M&A in Italy is not just a gap-filler. They are a strategic partner who:

  • Establishes control over finance operations
  • Implements cost management frameworks
  • Aligns reporting and KPIs across entities
  • Builds integrated budgeting and forecasting tools
  • Manages cash flow during transition
  • Drives profitability analysis across business lines
  • Supports the new governance and investor reporting requirements

From Transaction to Transformation: Key Areas of CFO Impact

1. Financial Visibility and Reporting Alignment

Different chart of accounts, inconsistent cost categorisation, or delayed month-end closes can derail early value capture. An Interim CFO rapidly introduces structured, comparable reporting frameworks—across legal entities and business units—so leadership can make informed decisions.

2. Cost Control and Synergy Execution

Most M&A deals justify their price based on future synergies. But without tight cost control mechanisms, these remain theoretical. The Interim CFO identifies areas for savings—duplication, inefficiencies, and overhead excess—and ensures execution is tracked and managed.

3. FP&A Capability Building

If the acquired company lacks a forecasting and performance tracking culture, the Interim CFO introduces FP&A best practices, including:

  • Rolling forecasts
  • Scenario planning
  • Driver-based budgeting
  • Profitability by product/customer

4. Working Capital and Cash Flow Management

Post-deal periods are often cash-intensive. A strong Interim CFO ensures tight working capital management, with active control of receivables, payables, and inventory. They also create visibility on future liquidity needs, ensuring surprises are avoided.

5. Governance and Stakeholder Communication

Private equity funds, strategic buyers, and family offices all want to see evidence of value creation. The Interim CFO plays a key role in building trust with new stakeholders through transparent, consistent communication of results, risks, and forecasts.

Why This Matters for Finance Professionals in Italy

In the Italian business landscape, finance professionals are often trained to focus on compliance and reporting. Yet, M&A success requires a different mindset—one that is forward-looking, performance-driven, and operationally grounded.

By working with or learning from an experienced Interim CFO, internal finance teams can develop skills in:

  • Integration management
  • Advanced analytics and BI tools
  • Project-based finance leadership
  • Cross-cultural stakeholder management

This exposure not only benefits the immediate project but also elevates the long-term finance capability of the organization.

Maximising Return on Investment in M&A

Ultimately, every M&A transaction is a bet on future returns. But those returns don’t materialise automatically. They require active effort, structured integration, and strong financial leadership from day one.

At FinDep Consult, we’ve supported numerous M&A projects in Italy—from carve-outs to growth acquisitions—ensuring that what looks good on paper translates into sustainable, profitable operations.

Our Interim CFOs bring a rare combination of technical competence, change management experience, and industry knowledge. Whether you're acquiring a business, merging operations, or preparing for exit, we can help you maximise your return on investment.

A Strategic Ally for M&A Success in Italy

Whether you are a private equity investor, a multinational entering the Italian market, or an Italian company pursuing growth through acquisition, don’t leave value capture to chance.

Engage an Interim CFO early in your M&A process to:

  • Establish financial clarity
  • Accelerate integration
  • Control costs and cash flow
  • Build a data-driven decision culture
  • Deliver measurable profitability improvements

Follow FinDep Consult for updates on interim CFOs, FP&A, M&A, and customized financial strategies.

Request your free consultation with our Interim CFO experts and turn your M&A transaction into long-term value through effective financial leadership and integration support.

👤 About the Author
Photo of Anastasia Aleksenko FCCA, article author and Managing Partner of FinDep Consult
Anastasia Aleksenko is the Managing Partner of FinDep Consult.

She is an ACCA Fellow member and CPA in Italy. With over 25 years of international experience in senior finance leadership roles, she has led complex post-M&A finance integrations across borders—especially in the Italian market.

Her expertise spans the full Finance spectrum—from accounting and controlling to business intelligence and FP&A transformation. She has built Finance functions from scratch for high-growth companies, implementing data-driven models and positioning Finance as a strategic business partner.

Anastasia is passionate about empowering modern Finance professionals to go beyond traditional reporting—embracing strategy, communication, and measurable business impact. Through FinDep Consult, she champions a vision of Finance as a true growth driver, not just a back-office function.

FP&A Framework to prevent the business failure

Why a Strong FP&A Framework Is Key to Preventing Business Failure

Hand selecting a green check next to a rising chart on a laptop, symbolizing strategic control, risk prevention and improved performance through FP&A
Strategic planning and control: the foundation of a strong, preventive FP&A system.

Strategic FP&A: preventing business crisis begins with a well-constructed control and management system.

In Italy, the Business Crisis and Insolvency Code (D.Lgs 14/2019) and the Civil Code (art. 2086) require companies to adopt, from the start of their activity, adequate organizational, administrative, and accounting structures. These structures must support not only efficient operations but also early identification of crisis and business continuity risks.

This is a good law. It promotes a culture of prevention and responsibility. But the issue is that many companies start from the end, focusing only on formal compliance: asking how to monitor, which thresholds to use. Only when signs of crisis emerge (liquidity issues, falling margins, creditor tensions), do they implement control tools.

This is a formal and reactive approach. Systems are introduced in response to symptoms—not to prevent them. That’s the critical flaw.

A structured and strategic approach

At FinDep Consult, we promote a radically different approach: strategic and vision-driven.

A business is founded with a purpose. Crisis is not part of that purpose. A company is born to create value, achieve goals, grow. To face internal and external challenges, a company needs a robust system—not to manage crises, but to reach results. If that system works, crises either don’t occur or are addressed early and effectively.

The Argenti Model: Defects – Errors – Symptoms – Failure

The Argenti model clearly describes the path to business failure.

Diagram of the Argenti business failure model showing the sequence: defects, errors, symptoms, failure
Figure 1. Argenti Model: organizational defects cause management errors, which trigger symptoms and ultimately lead to failure.
  • Defects: structural weaknesses (lack of control, weak leadership, no planning)
  • Mistakes: wrong decisions caused by those defects
  • Symptoms: visible signs (liquidity issues, revenue drop, delays)
  • Failure: actual business collapse

Many companies don’t address the defects. They make errors. Only when symptoms emerge do they act—but by then, the damage is done.

The implementation of "adequate structures" happens too often in reaction to symptoms. That’s not prevention. It’s containment.

FinDep Consult’s approach: Strategic FP&A from the beginning

Our FP&A approach is based on a simple principle: it all starts with objectives.
  • Initial analysis: we assess if the company already shows symptoms, comparing the current state (as is) to the desired one (to be).
  • Plan development: we define economic and financial objectives and create a long-term plan to close the gap.
  • Concrete actions: we identify actions to mitigate risks and implement the strategy.
  • Integrated monitoring: tools like budgeting, cash planning, and reporting are designed to support objectives—not as ends in themselves.

An adaptive approach across business life cycles

Each business phase requires a tailored approach:

  • Start-up: the challenge is managing uncertainty and securing funding to support growth.
  • Rapid growth: plans need constant updates to reflect evolving potential; FP&A supports goal setting and execution.
  • Maturity: focus shifts to operational efficiency, margin optimization, and profitability control.
  • Decline or crisis: first restore stability, then resume strategic planning with new goals.

Tools matter—but vision comes first

Tools like budgets, cash flows, variance analysis, monthly reports, and KPIs are essential. But they’re not enough without a clear vision.

The starting point is always the why: why does the business exist, where is it going, how do we measure progress? That’s what drives our approach.

But what does "starting from objectives" really mean? It’s more than a good slogan—it’s a disciplined, structured practice. Strategic FP&A must be informed, 360° aware, and grounded in the actual company context.

First step: build a complete financial model

The process starts with a 3-statement Operational Financial Model (P&L, balance sheet, cash flow). Even one year of historical data is enough to:

  • model the current structure,
  • reconcile with existing reports,
  • create forward-looking projections based on solid assumptions.

At this point, Strategic FP&A knows the cost and revenue structure, existing contracts, and short- and long-term plans. The model becomes a shared, in-depth understanding of the company—not just a technical exercise.

It’s normal that the model raises doubts initially: that’s part of the learning. It should be tested, validated, improved—and built from day one with a future-ready architecture.

It must be:

  • robust (able to evolve with the business),
  • transparent (easily adjustable and traceable),
  • fast and efficient (responsive to change).

From strategy to operational control

The model is the foundation of the strategic business plan (3–5 years), from which derive:

  • the annual budget,
  • the cash flow forecast,
  • short-term control tools.

The budget is the first milestone. But to ensure it’s followed, a robust performance management system is essential, including:

  • clear KPIs,
  • systematic monitoring,
  • cost and revenue tracking,
  • cost per unit, margins, operating volumes.

All adapted to the company’s structure and industry.

At this point, reporting and early warning mechanisms required by law trigger automatically—they’re already built into the system.

To dive deeper into the technical aspects of building robust financial models, budgeting in complex matrix organizations, and integrating performance management across sectors, follow us for more insights. We’ll share case studies, practical tools, and examples from real FP&A transformations by FinDep Consult.

Strategic FP&A control system diagram for business crisis prevention
Figure 2. Strategic FP&A System with integrated business crisis prevention (FinDep Consult)

Conclusion

Bottom line: you don’t need a system for the crisis. You need one to avoid it in the first place. And that system is built through vision, discipline, and control.

FinDep Consult supports companies in designing and evolving these systems—not as formal obligations, but as real strategic levers.

You need a robust system to achieve goals, respond to external pressures, and reduce internal risks. A well-built system, free of defects or under continuous improvement, prevents errors and symptoms from even arising. That’s how control becomes a growth enabler—not just a compliance tool.

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👤 About the Author
Photo of Anastasia Aleksenko FCCA, article author and Managing Partner of FinDep Consult
Anastasia Aleksenko is the Managing Partner of FinDep Consult.

She is an ACCA Fellow member and CPA in Italy. With over 25 years of international experience in senior finance leadership roles, she has led complex post-M&A finance integrations across borders—especially in the Italian market.

Her expertise spans the full Finance spectrum—from accounting and controlling to business intelligence and FP&A transformation. She has built Finance functions from scratch for high-growth companies, implementing data-driven models and positioning Finance as a strategic business partner.

Anastasia is passionate about empowering modern Finance professionals to go beyond traditional reporting—embracing strategy, communication, and measurable business impact. Through FinDep Consult, she champions a vision of Finance as a true growth driver, not just a back-office function.